If you’re thinking about installing or updating your retail fitout, no doubt you’ve searched for retail design secrets. However, upon searching, you may have realised that most retail shop fitters won’t share their secrets with you.
Don’t worry, as a professional retail shop fitter myself, I’ll help you out. Today, I’m going to let the cat out of the bag by sharing some of the industry’s best kept secrets with you. Hopefully, the following design secrets will help you create a stunning fitout that puts the competition to shame.
1. Create appealing window displays
Retail shop fitters pay close attention to window displays as they are an important part of a fitout. Appealing window displays attract onlookers and encourage them into entering your store. Great window displays can also help you stand out from nearby competition.
Also read: The Importance of Your Shop Window
2. Create visual breaks in your layout
Expert retail shop fitters know that customers require visual breaks, else they may end up getting fatigued. The best retail layouts are those where there are sufficient visual breaks in between product displays.
Also read: Achieve retail design perfection in 7 steps
3. Focus on lighting
Lighting can make or break your fitout and this is another important element that all retail shop fitters pay attention to. Store lighting should be adequate, it should highlight your best products and it should also create a captivating visual appeal.
4. Connect with customers
The best retail shop fitters will always ensure that your fitout connects with customers. This is achieved with the help of signage. Signage tells customers where they can find particular products. It also gives customers the impression that they are being communicated with.
So, go ahead and use these design secrets in the fitout of your retail shop. Trust me, they’ll make a huge difference! And, if you’re looking to hire professional retail shop fitters to create your fitout, please consider us, Xtreme Shopfitting & Joinery.
Call 07 5564 7525 to talk to one of our shopfitting experts today!